Ontologi - Where Strategy Begins
 

Archive for July, 2006

Here are three easy routes to a bad idea:

Take a simple, reliable tool and combine it with complex unreliable technologies.
Take a new technology, add it to your product and then look for the benefit.
Convergence over Divergence: Mash two unrelated tools together, usually to create inferior versions of both.

An organization called the Internet Home Alliance is […]

You’re in traffic. Maybe on the highway, maybe negotiating the traffic lights in the city. You’re using your hands to steer, your feet to regulate the go juice, your eyes and ears to monitor the situation. You’re busy. But…you need to check your email. Now whether or not you actually […]

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Cingular and Verizon have been bragging about their networks for years. We’ve all heard their various slogans ad nauseum.
Obviously, they made a couple bucks and snagged a few customers through their aggressive, nationwide advertising.
The result? Cingular claims 54 million subscribers and Verizon claims 53 million. That’s billions of phone calls they need to handle. […]

Bruce Schneier, in an essay published at Wired News and on his blog, addresses the challenges faced by Google in detecting click fraud in AdWords and AdSense. The most sophisticated abusers use automation to create false ad impressions and revenue for themselves or increased costs to their competitors. In response, Google develops more […]

New Scientist has a brief but interesting post on a California inventor’s technique for using an ornamental piece like a vase as a speaker. What’s interesting about this is not that you can make sounds with a vase. Tap a vase with your knuckles and you’ll make a sound.
It’s also not new to […]

As noted on Engaget, Slashdot and elsewhere, ABC’s President of Advertising Sales Mike Shaw offers proof that the tenets of socialism and the idea of a planned economy still resonates in the bureaucratic halls of large American corporations. In his words via MediaPost Publications:
“I would love it if the MSOs, during the deployment […]