Archive for the 'Good Ideas' Category
The iPhone is NOT a Convergence Device
0 Comments Published by Ontologi in Divergence, Good Ideas, Technology.I know I’m contradicting what seems to be the Holy Writ out there right now but so be it. The iPhone is, in no way shape or form, a convergence device.
It does not combine a phone, an iPod and a “revolutionary communications device” into one utopian device.
Ready?
The iPhone is a computer. Just as your […]
Starbucks means quality coffee. Not sandwiches. Not 99 cent bargain coffee. Not even music. It means coffee. I know this and I don’t even drink coffee.
So when Starbucks is faced with the inevitable, the slowing of its stellar growth, what’s the solution? Some say expand into other areas, widen the […]
I’m a little late commenting on this but I feel compelled to say that I disagree with the popular sentiment expressed in Lewis Green’s characterization of Steve Job’s and Apple’s $200 price drop on the iPhone.
He says the price drop means:
The product was never worth the higher price.
Apple screwed up.
But maybe no one will notice […]
In two previous posts, Does Verizon really care about the Network? and Scrounging for Ideas behind the Marketing, we asked what tangible actions customers see to back up the Network and Dropped Call bragging that Verizon and Cingular do.
They don’t provide any statistics that, say, plot a customers signal strength over the month. What […]
3rd Place - From Wii Market Share to Every Living Room
0 Comments Published by Ontologi in Good Ideas, What If?.James Surowiecki’s column in the New Yorker on Nintendo’s new Wii gaming console:
It’s really well suited for just one thing: playing games. But this turns out to be an asset. The Wii’s simplicity means that Nintendo can make money selling consoles, while Sony is reportedly losing more than two hundred and forty dollars on each […]
If all new technology starts out in a niche, why create a mass market hype storm for your technology?
This is the question we’d like to put to Dean Kamen after reading his Time Magazine interview. His Segway Human Transporter has not enjoyed the sales that the hype before its launch implied.
The “it” device, the […]
As we discussed in the last post, another name for a disruptive innovation is an untouchable reorientation because it flips what’s valuable and what’s not and it’s initially perceived as inferior making it most undesirable for potential competitors.
So let’s take a look at the Airline industry and flip a few fundamental features upside-down. We’re […]
A little Disruption means a whole lotta Opportunity
1 Comment Published by Ontologi in Disruption, Good Ideas.We’ve been cruising through the archives of Michael Urlocker’s On Disruption blog. It’s a great read, especially if you like great ideas. And that’s what disruption is really about, a specific type of great idea that challenges the prevailing beliefs, assumptions and rules of an industry.
Urlocker has a pdf on his blog, A […]
Here are three easy routes to a bad idea:
Take a simple, reliable tool and combine it with complex unreliable technologies.
Take a new technology, add it to your product and then look for the benefit.
Convergence over Divergence: Mash two unrelated tools together, usually to create inferior versions of both.
An organization called the Internet Home Alliance is […]
Cingular and Verizon have been bragging about their networks for years. We’ve all heard their various slogans ad nauseum.
Obviously, they made a couple bucks and snagged a few customers through their aggressive, nationwide advertising.
The result? Cingular claims 54 million subscribers and Verizon claims 53 million. That’s billions of phone calls they need to handle. […]
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