Ontologi - Where Strategy Begins
 

Author Archive for Ontologi Archive Page

If someone tells you that you can’t do something, that you’re not allowed, or it’s not possible, what is your reaction?
Have they given you a Constraint or a Limitation? And what’s the difference?
Both constraints and limitations are boundaries on what you can do. But depending on how you think, one will condemn you […]

I know I’m contradicting what seems to be the Holy Writ out there right now but so be it. The iPhone is, in no way shape or form, a convergence device.
It does not combine a phone, an iPod and a “revolutionary communications device” into one utopian device.
Ready?
The iPhone is a computer. Just as your […]

Starbucks means quality coffee. Not sandwiches. Not 99 cent bargain coffee. Not even music. It means coffee. I know this and I don’t even drink coffee.
So when Starbucks is faced with the inevitable, the slowing of its stellar growth, what’s the solution? Some say expand into other areas, widen the […]

Getting to the Core of Business

This post on the process of lead generation is quite good. It reminded me of a larger question that we are wrestling with. What makes a business process good?
Yes it must produce results but there are some processes that produce results sometimes and nothing at other times - imagine a process for creating […]

So…Why Do You Do Yoga?

This Yoga mat idea with a built in flexible display demonstrates the challenge of predicting the future of technology.
We look through the lens of how we currently use today’s technology to come up with fantastic potential applications 5 years in the future.
This Yoga mat plays mp3’s. Why would you use this mat instead of […]

I’m a little late commenting on this but I feel compelled to say that I disagree with the popular sentiment expressed in Lewis Green’s characterization of Steve Job’s and Apple’s $200 price drop on the iPhone.
He says the price drop means:

The product was never worth the higher price.
Apple screwed up.
But maybe no one will notice […]

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High Inventory means No Focus

There are geniuses at Ford Motor Company. They know exactly what customers want. So well in fact, that they load up an inventory of tens of thousands of cars at dealerships, confident that each car is exactly what one of their customers wants.
So how does Ford have such prescience and Dell has been […]

Google Trends and Focus

How do you know which blogs are consistently wasting your time? Enter Google Reader’s Trends feature and 30 days of data collection.
This is a tale of 3 blogs: Engadget, Techmeme and Lifehacker. According to Google Reader these three blogs produce, on average respectively, 29.4, 22.8 and 13.8 posts per day. Now, I […]

Technology is cool. It looks cool, makes us look cool, and has improved our quality of life in incalculable ways.
And it aggravates us to no end.
We sift through hundreds of features in our software to find the one we actually need. We suffer through clunky interfaces just to fight with a bleeding edge […]

Why do BMW’s, the ultimate driving machines, have so many driver distracting gadgets?

Engaget and Wired Blogs report that BMW is rolling out a concept satellite/WiFi/Cellular entertainment console in the dashboard. Entertainment for the kids in the back, sure. Download content off satellite TV so you can watch it when you get to the […]