Archive for August, 2006
Come for the Content, Stay for the Ads
0 Comments Published by Ontologi August 31st, 2006 in One Good Question.Can the ads on a website be as valuable as the content?
We’ve all run across sites with Adsense, MSN or Yahoo advertising plastered all over the place that seem to say, “Welcome to my website. Now leave.”
Using advertising to “monetize” a website, web application or blog makes perfect business sense. We’re not knocking […]
Keep an open mind or every good idea will pass you by.
Richard Watson at FastCompany has an insightful breakdown of innovation.
Just hang the Dirty Clothes in the Closet
0 Comments Published by Ontologi August 22nd, 2006 in One Good Question, What If?.What if your dresser washed your socks and your closet washed your suits?
Currently the clothing cycle goes from closet or dresser, to use, to the hamper, to the washer, to the dryer, to the folding table or ironing board, and back to the closet or dresser.
What if the process went like this: from the closet […]
Jedi Mind Tricks for attracting Americans to Soccer
0 Comments Published by Ontologi August 16th, 2006 in What If?.I slowly wave my hand as my neighbor is about to change channels from the MLS soccer match on ESPN, “You don’t want to change the channel. You like soccer.”
He replies, “I don’t want to change the channel. I like soccer.”
There are some marketers and business people here in the US of A […]
Google is known for using a lot of computing and Phd power to solve some pretty gnarly problems. Their algorithms for displaying ads through their AdSense program are ever-changing as Google works to ensure that viewers see the most relevant ads.
But could One Human trump those algorithms and all those Doctorates?
Google weighs a myriad […]
Does Verizon really care about the Network?
1 Comment Published by Ontologi August 1st, 2006 in Why Not?.We talked before about cell phone companies’ penchant for bragging about their networks, while literally offering nothing to help with reception problems in the home.
Is this not an opportunity? Improving reception in people homes, expanding the reach of your network while providing greater service? Wouldn’t this reinforce the notion that your “network” is […]
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